Hey, I’m Alexia.
I’m the heart behind Rooted Guidance

I grew up living all over the world—literally. My family did volunteer work, so I spent my childhood and teenage years in places like the Dominican Republic, Curacao, and Taiwan. I was always the “new kid,” always adjusting, always learning. Being surrounded by so many cultures gave me a deep respect for people’s lived experiences, and it taught me how to adapt, empathize, and really listen.

Somewhere between all that moving around, I found an outlet: creativity. I was that kid cutting up paper, building things, drawing, journaling, making "websites" on Wix, and rearranging my room like it was a gallery. The internet was not always available but my imagination was.

Fast forward to today—I’m trilingual (English, Spanish, Haitian Creole) and still creating, but now I use those skills to help people like you show up online with purpose. Whether it’s building a brand, creating scroll-stopping content, or just figuring out how to not sound like a robot on Instagram—I’ve got you.

Rooted Guidance isn’t just a name—it’s a reflection of everything I believe in. That marketing should feel natural, not pushy. That creativity and strategy can (and should) go hand in hand. And that growing your business online should feel possible, even if you're starting from scratch.

Creative since day one, shaped by the world, and here to help you grow something real.